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Project

Unmanned Retail

Through the collaboration of various multi-disciplinary studios (interior design, technology, branding, user experience and business transformation) in Formwerkz, Comma is an integration of design, and technology for a seamless shopper experience.

Client

Comma

Date

August, 2017

Services

Business Transformation

Technology integration

Store Concept

Zero Touch Engage

Touch only the products you purchase at the store

Project status

Live in Guangzhou

Convenience store

Standard Definition

A shop with extended opening hours, stocking a limited range of household goods and groceries.

Factors contributing to costs: manpower, operating 24/7, managing logistics and operations.

House Motif

For consistency and familiarity to the brand, the house motif is used for all stores. (Indoor or outdoor, within a building or independent)