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Ui UX Design
Interior Design

Re-imagining Retail, ZhouHeiYa x Tencent

How we helped impact ZhouHeiYa

  • Company
    Zhou Hei Ya
  • Industry
    Retail
  • Website
    -

Details

Location: China
Industry: Retail

Summary

Beyond flashy neon lights and massive billboards, there's so much potential in retail. Static shopfronts have been sorely under utilised. How can we marry technology with physical spaces to increase retail footprint?

We leveraged on Comma's existing ecosystem for unmanned stores and introduced automation to ZhouHeiYa. To take things up a notch, we transformed a regular shopfront into an interactive screen with gamification elements. Tying in with the ever-popular WeChat, the LED interactive panels not only inject fun into the shopping experience but also, explore different ways to redeem attractive deals and prizes.